Last week on Instagram, Sarah Jessica Parker posted a short clip of herself in character as 90s fashion icon, Carrie Bradshaw, from Sex and the City. The caption read, “my old friend. She is making a brief reappearance. Partnering with a great brand and supporting a cause we all care about. More to come.” Her post had me super excited/ curious. Then a few days ago, another peek at her Insta answered all of my questions: Partnering with Stella Artois, Sarah is bringing Carrie back for a superbowl ad that is bringing up nostalgia for the late 90s/ early 2000s tv I loved so much.
Making my 90s inner child even happier is the commercial’s cameo by Jeff Bridges, playing his lovable “the dude” character, from The Big Lebowski. The ad is adorable, clever, and promotes Stella Artois’ “Pour it Forward” campaign. Working with water.org, Stella Artois is helping raise funds for communities without clean drinking water through the sale of their Stella chalices.
I have little to no interest in the Superbowl, but I can get excited about this component of the big game. I’m not going to spoil the premise of this very cute commercial…watch below!